List Of The Best Free PPC Tools

12/1/20241 min read

person using both laptop and smartphone
person using both laptop and smartphone
  • Google Ads Keyword PlannerThe ultimate PPC tool with all first-hand data straight from the Google data center. The Google keyword planner will scan your page, provide you with keywords and keyword suggestion groups to help you get the most out of your Google Ads campaign. Whilst it provides a lot of free data, there are really good insights such as Click Thru Rates and search volumes that can help you dial in your PPC campaign.

  • Google TrendsThis handy tool can help you find what keywords are trending and breaking away generating search volumes. Google trends can also help you identify search volumes as well as associated search terms to further help your PPC efforts.

  • Wordstream The Google ads grader gives you some very good free insights into hoe your campaign is performing. As well as providing suggestions to better optimise your Adwords campaign, you also get a weekly email that puts all of your data into a handy graph that details your weeks activity compared to the previous weeks.